4S1F58 You Have to Make an Effort

Mike Wester is a 17-year American expat resident of Beijing and a veteran of five years of expatriate living in Taipei as well. In 2001 he co-founded True Run Media, which provides information and services to the internationally-minded communities in China’s largest cities. TRM operates three brands – the Beijinger and beijingkids (English) and JingKids (Chinese), producing print and digital media as well as large-scale live events for each.

• the Beijinger (thebeijinger.com) is the capital's top international English language information resource. Featuring the best in the city's dining, nightlife, style, arts and culture, it is a must-read city and lifestyle platform for locals and expatriates alike.

• beijingkids (beijing-kids.com) is the most comprehensive English-language family resource for international English-speaking families in Beijing.

• JingKids (jingkids.com) is a community-based, niche-market, multiplatform information resource for affluent parents seeking international schooling and lifestyle for their children with entirely independent editions produced in Beijing and in Shanghai.

MENTIONED IN THIS EPISODE:

Facebook: Michael Wester

Website: True Run Media

Website: The Beijinger

Website: Beijingkids

Website: Jingkids

WeChat: mwinchina

LinkedIn: True Run Media

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